Sr. Agency Marketing Manager Job at Roku, New York, NY

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  • Roku
  • New York, NY

Job Description

Teamwork makes the stream work. Roku is changing how the world watches TV Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers. From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines. About the team At Roku, we embody the mentality of a sports team, becoming our strongest when we work together (cross functionally) to reach an end goal. The Client Marketing and Strategy team acts as the quarterback to sales, helping to build long term strategies and solutions that ultimately aid in revenue growth and deepen partnerships with priority accounts. In partnership with sales, we ensure our clients are constantly evolving to build successful CTV strategies, test and adopt new products, and build the future of TV together. About the role Roku pioneered streaming to the TV and continues to innovate and lead the industry. While we are well-positioned to help shape the future of television – including TV advertising – around the world, continued success relies on building a marketing and ad strategy that grows Roku’s advertising business. As Sr. Agency Marketing Manager, you will be the strategic engine behind how Roku shows up across major agency holding companies. You’ll partner closely with the Global Agency Partnerships team leads to deliver scaled, high-impact programs that turn insight into influence, and influence into revenue. This role is ideal for a strategic marketer with experience in B2B marketing, media/advertising, or agency environments—someone who loves translating data into storylines, building franchise-worthy programs, and making noise where it matters most. For New York Only - The estimated annual salary for this position is between $114,000 and $172,000 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off. What you'll be doing Serve as the central marketing partner for the Global Agency Partnerships team Design scalable marketing programs to deepen and expand client relationships, as well as increase annual media commitments Own and implement annual planning and manage the marketing budgets associated with each project/Holding Company Track changes and announcements across the industry to understand the key Holding Companies, Operating Companies, and client brands within their portfolio Partner closely with cross functional teams to execute programs and ensure they meet KPIs Generate relationships, and collaborate with, marketing and comms within the Holding Companies to identify partnership opportunities at tentpoles, as well as thought leadership through custom insights & research Work closely with the VP, Global Agency Partnerships to identify key business growth drivers and then translate the macro company goals into agency-facing activations that drive relevance, differentiation, and visibility Develop a SMART roadmap for events, paid media, sponsorships and entertainment Quarterback creation of custom sales collateral and assets aligned to Holdco strategies for top to tops, QBRs and other high level strategic meetings Create critical Internal feedback loops: Communicate priorities with Client Strategy, Vertical Marketing, Product Marketing, and measurement teams, to ensure the GAP team’s needs are in consideration for future roadmaps and narratives We're excited if you have 7+ years of experience in marketing, media, or agency strategy, ideally in B2B, advertising, or CTV/streaming Strategic, organized thinker who can scale ideas and tell compelling stories backed by data Strong project management skills with the ability to juggle multiple timelines and stakeholders Executive presence and comfort working across Sales, Product, Data, Comms, and Events Exceptional communication and storytelling skills—especially in making the complex feel simple “No job is too big or too small” mentality -- you’re a long-term thinker and a short-term doer A solutions-oriented mindset who can easily adapt to ever changing needs College degree or equivalent Bonus: Experience marketing to or working within agency holding companies Benefits Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter. The Roku Culture Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV. We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002. To learn more about Roku, our global footprint, and how we've grown, visit By providing your information, you acknowledge that you have read our Applicant Privacy Notice and authorize Roku to process your data subject to those terms. #J-18808-Ljbffr Roku

Job Tags

Temporary work, Local area,

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